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Sabine's
Bookshop is a very successful business with a prime location
in one of North America's tourist hot spots. This business
took off from the moment it opened in 1999, requiring two
expansions to bigger premises. It has achieved steady growth
and consistently good results with a ten-fold increase in
annual sales over time. Its continuing success is due to
quality of product, favourable demographics, prime tourist
location, very good staff, aggressive start-up advertising
and promotion, quality reputation, and the special ambience
of the bookshop itself.
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